Do you have a blog, website, or social media ministry to a specific country? Knowing about particular searches could help bring in more readers.

The Top Three Bible Verses for Your Blog

Because of the following infographic, I recommend every blogger plan to schedule an article this coming year with a post about Genesis 1, Psalm 23, and 1 Corinthians 13. (I’m planning to write about these passages frequently over time, not just once!) Can you write a Biblical view of Creation, a devotional on allowing God to shepherd you, or a life experience where 1 Corinthians 13 was particularly meaningful? Include the links to BibleGateway like I did for these three Bible verses. I don’t know, but the statistics may also be similar for other online Bibles. One reason I use Bible Gateway is because people from 242 of 263 countries spent 76 million hours studying the Bible in their language on this site last year (see their blog report). 

Analyzing the Infographic

As I read through this report, I was amazed at some of the results. The data is only for the world’s ten most populous countries and the top five Bible passages searched for per country. Does your website teach about missions and/or leadership by studying Paul, his life, and writings?  1 Corinthians 13 is the only reference from the Pauline epistles in the top five Bible passages searched for any of the countries.  Readers from Pakistan and Nigeria mostly searched for Old Testament passages. Do you need to change your plan or use some of the other passages to draw readers in? For instance, switching to Psalms may be a more effective way to reach out to Nigerian readers.

I also thought the word search graphic was very helpful. Include these words in your content and in your tags:

• Comfort
• God
• Guidance
• Hope
• Identity
• Love
• Mercy
• Refuge
• Strength
• The Beginning
• The Word

These verses and key words might bring the readers you’re looking for to your website or blog. The searchers for the Bible passages may be mainly believers while the searches for key words probably also include nonbelievers.

I’m definitely going to make some improvements to my evangelistic blog, The Sovereign. What about you, are you going to make any changes? By the way, if you have a Latin alphabet on your keyboard and only write in English, you can still reach out globally. I have some ideas for you that I’ll share in March.

Global Bible Searches – What Are They Searching For? God’s Word speaks to people very differently around the world. They find inspiration, encouragement and admonishment in a variety of passages depending on geography, circumstance, religious background and culture. With the Internet (and thanks to our friends at www.BibleGateway.org), we are now able to get a glimpse into the passages that people are seeking out most regularly. Take a moment to read through this infographic and consider how it might impact your outreach in these countries.

NOTES:

• Having trouble reading this? Use the “Ctrl” and “+” keys on your keyboard to zoom in to view the fine print or follow this link to Global Mapping International’s original infographic which you can click on to enlarge.
• Click on the image for information on embedding this infographic in your blog or for downloading a PDF or PNG file.