Erik Qualman produces challenging video shorts on social media every year. Watch his latest at the end of this post and ask yourself, “what changes do I need to make in my ministry?”

Social Media and Your Ministry

My takeaways from the video:

• Being on Facebook means I rub shoulders daily with 1 out of 7 of the world’s population.
• Google searches change rapidly, don’t necessarily feel locked in to key word searches; try using trending key words in your blog posts.
• Student ministries should consider other-than-email communication. (You can send a text through Gmail).
• Using social media tools keeps your ministry alive, relevant, and connected.
• Your financial partners are probably joining LinkedIn. Meet them there.
• Does your ministry have a YouTube account with engaging content?
• If you minister to women do you have a Pinterest account?
• Don’t focus on an information-only web presence. Social engagement on, and referrals to, your site are what “sells” your ministry.

Free eBook Today Only

Erik’s book, What Happens in Vegas Stays on YouTube: PRIVACY is DEAD The NEW rules for business, personal, and family reputation is available free as a Kindle eBook until the end of Wednesday, 26 February 2014. Download the book from Amazon.com or your nearest Amazon national site. (You don’t need to own a Kindle – see this post.)

NOTES:

• This post is courtesy of Tony Whittaker (@soonguy) at Digital Evangelism Issues under Creative Commons License: Attribution
• The screenshot is from the video.