How and Why to Add Click-to-Call


According to research by Google, 25% of those who research charitable giving, end up giving a donation through a mobile device. Most will go to a browser window, but some will use “click to call” to make their donations. So, although the percentage is small, you may still want to have a clickable Donation Services number on your MailChimp eMails and on your blog or website. This helps your reader make their donation when they are ready to. Continue reading How and Why to Add Click-to-Call

How to Reach the Unreached for $12 on Facebook (Guest Post)


I placed an ad on Facebook for two days pointed solely to the cities in India where the Ansari people live, a group of over 10 million people where there is not one known believer. The most shocking thing is that the cost to reach them was not the cost of a few-thousand-dollar plane ticket and years learning the language, it was $12 and a total of 20-30 minutes! Read more… Continue reading How to Reach the Unreached for $12 on Facebook (Guest Post)