Photos and Facebook
You probably already know that photos receive more likes and comments than just a status update on Facebook.
Take a good look at this infographic and consider if you might want to change your Facebook ministry strategy. My comments are based on what I see in the infographic.
Your main way of starting and maintaining conversations on Facebook is through visual posts. According to the infographic, try these ideas. I ranked them by effectiveness:
- Use Instagram
- Post a photo album
- Post a photo
- Post a video
I would add that it’s good to do a mix. Don’t always post videos, for instance. Your friends don’t have time to watch very many, so make these memorable videos only. You’ll gain a reputation for sharing worthwhile content.
Include links when helpful and appropriate. Even better, share photos that already have links embedded with them. Here’s some photo sources using embedded links that I can recommend to share on Facebook, in alphabetical order:
- Global Staff Women
- The JESUS Film Project
- Josh McDowell Ministry
- Judy Douglass
- Missional Women
- and follow more Cru Facebook Ministry Pages
Of course, be sure to reply to comments from your friends. Like and comment on others’ photos and videos.
Do you have a favorite source for your Facebook content?
NOTE: This infographic comes from research compiled by Wishpond Corporation. Click on the photo to enlarge it.