How to Reach the Unreached for $12 on Facebook (Guest Post)


I placed an ad on Facebook for two days pointed solely to the cities in India where the Ansari people live, a group of over 10 million people where there is not one known believer. The most shocking thing is that the cost to reach them was not the cost of a few-thousand-dollar plane ticket and years learning the language, it was $12 and a total of 20-30 minutes! Read more… Continue reading How to Reach the Unreached for $12 on Facebook (Guest Post)

Sharing #FallingPlates at Easter


We have an opportunity to reach hundreds of thousands of people with God’s Good News this month. Several staff on the CCCi Digital Strategies Team are encouraging hundreds and thousands of Christians to share the #FallingPlates video with their family and friends during Holy Week.

Have you seen this compelling video yet? According to a press release:

#FallingPlates explains the gospel message in a simple, relevant and compelling way. Various visual metaphors are used to clearly show our relationship with God as it’s meant to be, and invites the viewer to a true and lasting relationship with Christ.

Take a few minutes to check it out:

In just three months, the video has had over 380,000 views. Even now, 2000 people watch the video weekly without any promotional effort. Continue reading “Sharing #FallingPlates at Easter”

How Maarten Integrated Social Media to Open a New Campus


Some staff in the Netherlands were able to reach students in Belgium. You can try the steps Maarten took to expand your ministry with social media.

Here’s a summary I took away from the video: Continue reading “How Maarten Integrated Social Media to Open a New Campus”