September is boom time for donors, Google says (Guest Post)


I thought of myself and all my staff friends who think the week after Thanksgiving is boom time, the traditional deadline to get the end-of-year appeal letter out. Beat the Christmas giving season appeals, we think.

Google says that based on how people are using their search engines to research charitable giving opportunities, we may be about three months too late. Continue reading September is boom time for donors, Google says (Guest Post)

How to Reach the Unreached for $12 on Facebook (Guest Post)


I placed an ad on Facebook for two days pointed solely to the cities in India where the Ansari people live, a group of over 10 million people where there is not one known believer. The most shocking thing is that the cost to reach them was not the cost of a few-thousand-dollar plane ticket and years learning the language, it was $12 and a total of 20-30 minutes! Read more… Continue reading How to Reach the Unreached for $12 on Facebook (Guest Post)